In
this world, we are always occupying a space. As discussed in the textbook Convergences, whether it is a public,
private, or transient space, every space has an atmosphere that people are well
aware of. Once de-familiarized with an area, one discovers that everywhere we
go, there is an outward appearance that is considered to be socially acceptable;
and individuals will either choose to conform to the societal norm, or deny it
at the cost of disapproving looks. In every space, these appearances and
behaviors challenge one’s self-identity and have an effect on our consumerist
nature. Stefano Passini analyzes this concept in his scholarly article, A Binge-Consuming culture: The effect of
Consumerism on Social Interactions in Western Societies, and addresses how people
sacrifice their identity to be comfortable and thus conform to the expectations
of others. This common occurrence is very pronounced in particular areas such
as Los Angeles, and is noted in the anthology, Another City, edited by David L. Ulin. As seen through my fieldwork
and other literature works, the desire for acceptance in all spaces alters our
behavior and identity leading to conformism and consumerism.
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The
way people behave in specific spaces that we occupy changes because of our
desire for acceptance. In the short essay, Interesting
Times by Judith Lewis, she recounts her day in Los Angeles stating, “I jog,
eat granola for breakfast, guzzle Chardonnay, practice yoga, and attend
premieres. I am a walking cliché. On the other hand, I am not always sure this
character is me” (Lewis 6). Once living in Los Angeles, she changed her
lifestyle to mirror those of the people surrounding her. Moving from Minnesota,
the cultures of these two areas are vastly different and because of this, Lewis
may have felt uncomfortable sticking to her normal Minnesota routine. The idea
of “playing a character in life” to portray a façade is an issue that the
majority of individuals struggle with. In specific spaces, people’s behaviors
shift and many feel as though they must change their attitude or appearance to
be accepted or to feel comfortable. In the case of Brent Staples, in his
personal essay, Just Walk on By: A Black
Man Ponders his Power to Alter Public Spaces, he recounts living in
Manhattan and how his appearance had a high influence on those around him. In
his situation, many people perceived him as a threat because he was a six foot,
two inches, tall, brute black man. Staples altered his appearance and behavior
to ease those around him by “exchang[ing] business clothes for jeans…[and]
whistl[ing] melodies from Beethoven and Vivaldi”(Staples 333). These
characteristics are not necessarily true to his normal behavior or appearance,
but because of the spaces that he occupies, he must either deny the comfortableness
of others as well as his own, or change who he is.
The
concept of diversity and individualism is highly praised in many public spaces
however, in reality, conformity is still an issue in the majority of all spaces,
because of the need to escape the judgment of others. In the short essay, This Year in Los Angeles, David L. Ulin
writes about how his family ceased to partake in Jewish traditions and cultural
customs to escape persecution. In attempt to conform to societies views, he remembers
"when [he] was five, [his] parents traded [their] menorah for a Christmas
tree, and from then on, [he] was not taught to respect [his] traditions, not
even to know them, but to shed them like old skin, after which [he] might walk
bravely, nakedly, encumbered into a better world"(Ulin 260). In many
public spaces sometimes our race, ethnicity, or religious background, hinders
us from being comfortable. From his parent’s perspective, conforming was the
only way to succeed and feel comfortable in the space they lived to escape
persecution. In some circumstances, people conform to such an extent that when
placed back into their private spaces they cannot escape their own conformity.
When Ulin was trying to integrate Jewish traditions, such as the Seder meal,
back into to his family he felt as though, "this process of
re-conciliation is a tricky one, and even now, I don't know what to think. I'm
not the only one; from their places at the table, my parents look be
bewildered, while my brother and his wife seem more than a little
uncomfortable, as if they're not sure why they're here" (Ulin 260). This
is very depressing, given the understanding that Ulin and his family moved from
Manhattan, a city also known for diversity, to escape persecution. They
conformed to society so devoutly that their own traditions became the place of
discomfort, rather than the society that they initially were conforming to. At
the OC Night Market, the purpose of the event was to “bring the night markets
and festivals of Asia home” in hope of to reuniting many Asian Americans with
their culture. To my dismay, the event was very Americanized and the concepts
that were presented to represent Asia, such as pandas, boba tea and Pokémon, are
all adopted concepts that many people are already hugely familiar with. The
purpose became more to find aspects of Asian culture that Americans could
connect with, rather than exposure to their own culture. This is also a type of
conformity because it caused cultural aspects to be substantially subdued to
setup an atmosphere that is relatively more comfortable for the majority of the
people.
In
our society, people are constantly compromising their identity in attempt to
conform to societal norms, ultimately leading to consumerism. In the article by Stefano Passini, he addresses the
psychological aspect that is involved, pertaining to people’s everyday
decisions. Constantly, “people interact ‘with and what’ people expect from the
world around them,” (Passini 370) meaning; people will purchase clothing and
items and behave a certain way primarily because they feel as though it is
expected of them. These mannerisms we see of people in specific spaces may not
necessarily be true to their identity, but it is the image they choose to
portray in that particular space. Passini assesses how our identity holds
significant meaning and “the consumer culture encourages us not only to buy
more, but to seek our identity and fulfillment through what we buy, to express
our individuality through our ‘choices’ of products”(Passini 375). Based upon
this concept, many times people will act on consumption impulses to receive
approval from others when traveling through spaces. For example, if an
individual found themselves in a space consisting of a wealthier population,
that person is likely to buy products that hold connection to upper class
lifestyles to portray an image that would make them more comfortable in that
space. Ultimately, everything traces
back to one’s own perception and the weight that they place on the opinions of
others surrounding them. As mentioned by Passini, our identity is connected to
space and “identity is strongly a relational concept. We cannot realize
ourselves if we do not recognize others, and we cannot respect others if we do
not know ourselves” (Passini 380). People have become so conscious of the
others’ thoughts that individuals are willing to alter their appearances and
behavior to feel in a position of status or a place of belonging. In spaces,
people are constantly in contact with one another and are subconsciously making
judgments and comparisons. Because of this, people regardless of the space,
feel a need to make known their identity for the purpose of internal
fulfillment. However, if people were more conscious of the individuality
present in spaces rather than attempting to conform, it would create a
better-rounded society because we would be able to be more respectful of others.
In
any space we find ourselves in, we are aware of our presence and the presence
of others. Undoubtedly, the connections that are made within spaces correlate
with the attitudes of the people residing in that space. Ones behavior and
respectfulness toward others shift when that individual feels as though their
own comfortableness in a space may be jeopardized because of race or ethnicity,
thus hurting the atmosphere entirely. Psychologically, individuals let the mentality
of meeting societal standards be the determining factor when choosing how to
portray their identity within a particular space. This viewpoint can be seen
when observing how people interact in spaces, whether it be witnessing our
consumerist nature, or noticing shifts in behavior and mannerisms. Los Angeles
is a city that holds many preconceived perceptions when it comes to attitudes,
identities and concept of space. Because of this, it is difficult to reshape
and define how our own perceptions have been altered due to our familiarity
within this space. Society has created standards that they themselves cannot
meet continually, therefore hindering the majority’s self-identity in public
spaces. However, if everyone came to the understanding that comfortableness in
all spaces begins within themselves, the way that we interact within spaces
would change drastically.
Work Cited:
ReplyDeleteLewis, Judith. “Interesting Times.” Another City: Writing from Los Angeles. Ed. David L. Ulin. San Francisco: City Lights, 2001. 5-10. Print.
Passini, Stefano. "A binge-consuming culture: The effect of consumerism on social interactions in western societies." Culture & Psychology 19.3 (2013): 369-390. Web.
Staples, Brent. “Just Walk on By: A Black Man Ponders his Power to Alter Public Space.” Convergences. 3rd ed. Robert Atwan. Boston: Bedford/St. Martin’s, 2009. 331-334.Print.
Ulin, David. “This Year in Los Angeles.” Another City: Writing from Los Angeles. Ed. David L. Ulin. San Francisco: City Lights, 2001. 259-262. Print.
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